Do you feel overwhelmed by the demands of selling your product or service online?
I can write attention-grabbing, conversation-snaffling, sales-spawning website copy for your business
My sales page copywriting services
Detailed briefing session
Draft sales page layout
Explainer copydeck video
How I work
After you first contact me, we’ll arrange a phone call to discuss your project and my services
I’ll send you a cost estimate, follow up with a detailed proposal, and get the paperwork sorted
We’ll have a detailed briefing session to focus on the fine details of your product and business
I’ll write the copy, mock-up some design suggestions, and prepare an explanatory video
You’ll receive the three key documents and have an opportunity to consider and review
We’ll work together during the revision phase to make sure the copy is just as you want it
After revisions are complete, I’ll arrange for the copy to be professionally proofread
Voila! The copywriting process is complete and the page is ready for your designer
When the page is designed, I’ll check it again for any further tweaks
IT’S GREAT TO HAVE A SALES PAGE, BUT WILL MY TARGET CUSTOMERS BE ABLE TO FIND IT?
Like any other webpage, your sales page has one big challenge: to be found. While it needs an expert’s touch to convince browsers to become buyers, it also needs to rank well in search engine results. High rankings will significantly improve its chances of being found by your target market.
I’ve spent time learning the fine craft of SEO with Kate Toon’s gold-standard course. And as an SEO copywriter, I put those skills to use every day. It means that when I write a sales page, I use best-practice SEO techniques to help it climb the search engine rankings.
WHO IT’S FOR
WHO IT’S NOT FOR
I love the idea of working for a huge brand, but as a single-person operation, I may not be the right fit for your large-scale project.
More about me
Hi, I’m Kate.
It’s amazing how a combination of diverse skills can set you on a specific path. In my case, I found a niche in legal copywriting through:
- My previous career as a lawyer
- Working in legal education
- Establishing a food blog
- Writing a cookbook
- Working as a legal content manager
- Undertaking SEO training
My skills are eclectic, and they’ve helped me build a thriving legal copywriting business.
However, I’m creative at heart, so it was only natural that I’d eventually seek out some yin to counterbalance the yang of legal work. Kind of like summer and winter, night and day, sun and moon. (Not that I’m at all misty-eyed about these things). So when I had the opportunity to do some training in sales page copywriting, I was, well, SOLD.
So now I’m an SEO copywriter, legal copywriter and sales page copywriter. It’s a mouthful, but it’s groovy, baby.
Kate is a knowledgeable copywriter and was able to provide advice on our SEO strategy whilst she curated professional copy for our webpages.
Kate is a professional copywriter who is committed to working collaboratively to create meaningful web content for your target audience.
[Kate] is able to put into words what so many other parents experience with an uncanny sense of relatability and humility.
Kate has a knack for understanding the target audience and writes accordingly. She provides interesting, relevant, high quality writing.
LOOKING FORWARD TO GETTING YOUR SALES PAGE OFF YOUR TO-DO LIST?
Take that overwhelming job off your to-do list and put it onto mine. Then you’re free to turn your attention back to your business, knowing that you’re setting up valuable building blocks to sell your product or service
Frequently asked questions
Question? You may find your answer here.
How can I be confident that you have the skills to write about my product?
Most copywriters work in diverse topic areas, and so do I. For example, I’ve written about hundreds of subjects ranging from Victorian consumer credit law, NSW criminal law, gluten-free kids’ food, and fitness programs for cyclists. So I reckon I’ve got the goods to write your sales page. And if I’m not confident about it, I’ll tell you during our first discussion.
How long will it take you to write my sales page copy?
I’ll ask you questions about your project and goals during our initial discussion to better understand what’s involved. Then, I’ll use this information to estimate when I can start your project and how long it will take.
How much will it cost?
- The value of the product or service
- The available information
- Your goals
Once I understand more, I can give you a cost estimate and then a firm quote as part of my proposal.
Will I have to pay an upfront fee?
I usually charge an upfront fee of 50% of the total project fee. I’ll provide more information in my proposal document.
Will my sales page copy be SEO-friendly?
Hell yes! That’s the name of the rankings game.
I’VE WORKED WITH MANY ORGANISATIONS, INCLUDING:
THE FUTURE’S SO BRIGHT (I GOTTA WEAR SHADES)
If you were bopping around in the 1980s, this Timbuk 3 reference might strike a chord, even if it was a one-hit-wonder.
But speaking of the future, consider how great it will be to park your sales page on my desk for a bit. I’ll fashion it into something to help bring your customers over to the bright side with your great offering. So put on your sunnies and think of those sales rolling in.
The Fine Print
My copywriting services are subject to the information set out in my proposal and terms and conditions document. I’ll provide you with these details before you commit to using my services.
- I’ll give you a quote when I understand the scope of your project, but as a rough estimate, my sales pages tend to be priced between $3,000 and $6,000, depending on complexity and word count.